Facebook marketing is a key driver to new business for Delaware Valley businesses like yours. As of this moment, there are over two billion people on Facebook.
Of those two billion, how many do you need to talk to to make your week? Your month? Your year? Why not engage them with a Facebook ad campaign that tells your story in a way that converts readers into leads?
Marketing on Facebook gives you the ability to target your ads specifically at the people you want to connect with the most.
Facebook Marketing & Targeting Options
At the core of Facebook marketing is demographics. By targeting your key demographic group, you increase your chances of converting readers into leads.
We create great Facebook ads built around age, gender, income, education, hobbies and much more. Giving you the ability to pinpoint your marketing through Facebook like no other medium.
You can also choose your prospect’s behavior. You can talk to people who have a number of specific behaviors that meet your criteria. Things like hobbies, job, income, new parents, new movers, and the list goes on and on.
Speaking of interests, some of the best Facebook ads are built around your audience’s interests. Advertising through Facebook is a great way to reach people who are passionate in the things they use for entertainment, work and family.
Location also plays a key part in Facebook paid marketing. By reaching people in the exact area you want, you get to target your Facebook campaign to your best prospects.
For example, we can show your Facebook ads to only people living in Ardmore, PA, or reach out to blanket all the zip codes in Bucks County.
Connections is another great way to advertise on Facebook. Reach people who are connected to your Facebook page as well as their friends who may not know you.
In fact, you can target people who have liked any page on Facebook. For example, we can promote a Facebook ad to the friends of people who like a page of your competitor, supplier or vendor.
Last but not least, custom tailored audiences are fantastic foundations for your marketing on Facebook. Based off of your own customer data such as phone number or emails, we can target your existing clients or customers, making it easier to sell to people who have already purchased from you.
For example, we can create Facebook paid ads to share with people who have already signed up for your newsletter.
At LiverMint, we focus on nothing but Facebook advertising for construction companies. To get the ball rolling, let’s talk. Our Facebook advertising agency will care for your entire Facebook advertising campaign, from strategy to audiences to fantastic ads that convert readers into clients or customers. If your Facebook ad campaign budget is $1,000 or more, get in touch now to find out how LiverMint can help your business. Call Darren Slaughter at 215-690-1658 or contact us through our website by clicking here.