The primary function of a website builder is speed. How fast can you get something online and move on with your life? That is the absolute worst reason to have a website!
Their selling features are:
- Rapid deployment
- No coding skills needed
- Easy to use
The arguments against those benefits are; your site is going to look like a million other sites on the web. Having some coding or technical skills is a good thing in site design, and finally, scaling and flexibility are issues you only find out about AFTER you’ve built the site.
Your website does a lot of heavy lifting, it is supposed to be a representation of your good name, your business and the quality of your products or services. Not something you can finish in an hour, never to be thought of again.